Peter is speaking here of “The Tina Fey Effect,” coined by competitive eaters during a hot wing competition.  “They don’t look hot at first, but with time they get hotter and hotter.”
peterwknox:

13: The maximum number of 30 Rock episodes that it takes to make even the most determined man fall completely in head over heels love with Liz Lemon.
1: The average number of episodes it takes.

Peter is speaking here of “The Tina Fey Effect,” coined by competitive eaters during a hot wing competition.  “They don’t look hot at first, but with time they get hotter and hotter.

peterwknox:

13: The maximum number of 30 Rock episodes that it takes to make even the most determined man fall completely in head over heels love with Liz Lemon.

1: The average number of episodes it takes.